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SMS marketing blog

Plain-English guides for campaigns, local candidates, businesses and nonprofits that text the people they serve. Choose a topic, or start with the newest posts.

Latest posts

73 posts in all

27 posts

Local office in Illinois

Petitions, filing and campaign plans for both 2027 tracks, February 23 and April 6, office by office.

People seated at a meeting, one with an open notebook on her lap

First-time candidate checklist: everything before you file

A printable checklist for first-time Illinois local candidates: track, signatures, circulating, the filing packet, money rules and texting setup for 2027.

Oct 3, 2026 · 7 min read

11 posts

Local office in Wisconsin

Nomination papers, the January 5 filing deadline and a campaign plan for the April 6, 2027 spring election.

A red barn in an open field under a pink and purple sunset

A Campaign Plan to April 6, 2027 for Wisconsin Local Races

A week-by-week plan from October 2026 to the April 6, 2027 Wisconsin spring election, built on the real filing, caucus, primary and voting dates.

Oct 5, 2026 · 7 min read

11 posts

Local office in Missouri

The declaration of candidacy, the December 15 to January 5 filing window and a plan for the April 6, 2027 election.

Orange chairs around a wooden conference table in a meeting room

A Campaign Plan to April 6, 2027 for Missouri Local Races

A week-by-week plan from October 2026 to the April 6, 2027 Missouri municipal election: filing, disclosure deadlines, registration, absentee voting.

Oct 5, 2026 · 7 min read

6 posts

Political texting

Texting voters from the first supporter list to election day, with sample messages and real costs.

A woman types on a pink smartphone with both hands

The Ultimate Guide to Political Text Messaging for Campaigns in 2026

Political text messaging has become the most effective way to reach voters where they already are, their phones. Here's everything your campaign needs to know to launch compliant, high-impact SMS outreach in 2026.

Apr 16, 2026 · 5 min read

7 posts

Compliance

The rules every texting program runs under, explained in plain English: consent, the TCPA and carrier registration.

A study with shelves of law books, a gavel and a statue of Lady Justice

TCPA Compliance for SMS Marketing: The 2026 Checklist Every Sender Needs

TCPA violations carry penalties of $500-$1,500 per text. With regulators cracking down in 2026, every business and organization sending texts needs to follow this compliance checklist, no exceptions.

Mar 11, 2026 · 6 min read

11 posts

Business texting

Texting customers, members and donors: reminders, promotions, two-way replies and ready-to-use examples.

A small corner storefront on a sunny street

Business Text Messaging: What It Is and What It Costs

Business text messaging in plain terms: how businesses use it, two-way texting, consent and carrier registration, and real costs with examples.

Oct 6, 2026 · 8 min read

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