Two-way texting and shared SMS inbox
When a voter asks where to vote, a customer asks about store hours, or a donor replies to a thank-you message, the inbound text lands in one shared SMS inbox attached to that contact, with the full conversation history and every tag visible alongside it. Two-way texting is a $12.49/month add-on and is included on the Enterprise plan.
01 — Unified SMS inbox
A voter who replied to three different GOTV sends lives in one conversation — with timestamps, which campaign each message came from, and any tags attached. No hunting across inboxes, no reconciling contexts.
02 — Contact context
The contact profile sits beside the thread. Tags, groups, custom fields, DNC status, opt-in source, and notes — all visible while you're typing the reply. Operators don't guess, and teammates picking up a conversation don't start cold.
03 — Automatic opt-out handling
When someone replies STOP, HELP, or UNSUBSCRIBE — with or without the two-way add-on — the platform honors it immediately. The contact drops out of every future send, confirmation goes back, and the audit trail logs it. You never maintain a manual opt-out list.
Two-way texting use cases
A broadcast is one-to-many; a two-way SMS conversation is one-to-one. Two-way texting is the right tool whenever the customer's reply matters as much as your outbound message.
When a voter asks a question, a canvasser asks for a shift swap, or a donor wants a receipt — a live thread beats a second broadcast.
Faster than email, less painful than hold music — two-way handles the questions that come in after a broadcast.
TCPA compliance, built in
/01
Inbound STOP / HELP / UNSUBSCRIBE honored immediately. Works whether the add-on is enabled or not.
/02
Opt-out confirmation reply sent automatically. No manual step, no risk of missing one.
/03
Every inbound, outbound, opt-in, and opt-out logged with a timestamp and the source.
/04
Outbound replies still respect time-zone-aware quiet hours. The inbox doesn't become a loophole.
Two-way texting FAQ
$12.49/mo as an add-on on Pay-as-you-go, Basic, and Pro. Included on Enterprise at no extra cost.
No. STOP, HELP, and UNSUBSCRIBE are handled platform-wide — even without the two-way add-on. The add-on gives you the inbox and the ability to reply to regular messages.
Yes. Included seats per plan: 1 on PAYG and Basic, 2 on Pro, 5 on Enterprise. Additional seats are $25/user. Everyone on the account sees the same threads.
Outbound SMS counts against your plan (or bills per-segment on PAYG). Inbound messages don't consume bundled SMS. The add-on fee covers inbox infrastructure.
If someone texts you at 11 p.m., the reply you write still respects the recipient's local quiet-hours window — it queues and delivers when it's allowed.
Two-way SMS means the same phone number that sends your campaigns also receives replies — and those replies are routed into a threaded inbox tied to the contact who sent them. The contrast is one-way (broadcast-only) SMS, where inbound texts are dropped or sent to a black-hole address. Two-way is what lets a customer ask "what time do you close?" and reach a human, not a void.
Group texting (iMessage-style "everyone replies to everyone") is built for small social groups — it doesn't scale, has no consent infrastructure, and isn't TCPA-safe for marketing. Two-way SMS at the business level is one-to-many on the outbound side (each recipient gets a private thread) and one-to-one on the inbound side (their reply lands only in your inbox, not a group). It's the difference between a Slack channel and a personal DM.
Yes. The inbox is account-wide — every seat on your account sees the same threads, the same contact history, and the same tags. Pro includes 2 seats, Enterprise includes 5, and extra seats are $25/user. Assignment, read/unread state, and per-thread notes are handled in the UI; multiple people can answer different threads at the same time without stepping on each other.
The inbox is the primary surface, but inbound notifications can route to a designated email per account, and webhook export is on the roadmap. Most teams just leave the inbox open on a second monitor or check it the way they check email.
Start sending
Take the toll-free quick-start: open an account, add the two-way SMS inbox add-on, and inbound replies start landing in a threaded inbox the same afternoon. For teams handling consistent inbound volume, 10DLC carrier registration is the recommended path for long-term deliverability and runs in parallel while you're already sending.
