SMS marketing blog
What we're learning running SMS marketing programs on the platform — what's working, what's not, and what the carriers actually do when you hit send. Postmortems, step-by-step walkthroughs, TCPA explainers, and the occasional complaint about how 10DLC brand vetting is going this month.
2026-03-24
SMS opt-in requirements are the foundation of legal text marketing. Get them wrong and every text you send is a TCPA violation. Here's exactly what the law requires and how to implement it.
2026-03-19
Sending marketing texts without understanding the legal requirements is a fast path to TCPA fines and carrier blocks. Here's everything you need to know to text customers legally in 2026.
2026-03-17
If you're sending business text messages in 2026 without 10DLC registration, your messages are getting filtered or blocked entirely. Here's what 10DLC is, why it matters, and how to get registered.
2026-03-12
TCPA violations carry penalties of $500-$1,500 per text. With regulators cracking down in 2026, every business and organization sending texts needs to follow this compliance checklist — no exceptions.
Start sending
Open an account, import your contact list, and ship a message — most operators are sending within an hour of signing up. For ongoing programs, 10DLC carrier registration is the recommended path for long-term deliverability and runs in parallel while you're already sending on a toll-free number.