SMS marketing blog
What we're learning running SMS marketing programs on the platform: what's working, what's not, and what the carriers actually do when you hit send. Postmortems, step-by-step walkthroughs, TCPA explainers, and the occasional complaint about how 10DLC brand vetting is going this month.
2026-03-24
SMS opt-in requirements are the foundation of legal text marketing. Get them wrong and every text you send is a TCPA violation. Here's exactly what the law requires and how to implement it.
2026-03-19
Sending marketing texts without understanding the legal requirements is a fast path to TCPA fines and carrier blocks. Here's everything you need to know to text customers legally in 2026.
2026-03-17
If you're sending business text messages in 2026 without 10DLC registration, your messages are getting filtered or blocked entirely. Here's what 10DLC is, why it matters, and how to get registered.
2026-03-12
TCPA violations carry penalties of $500-$1,500 per text. With regulators cracking down in 2026, every business and organization sending texts needs to follow this compliance checklist, no exceptions.
Start sending
Open an account, import your contact list, and ship a message. Most operators are sending within an hour of signing up. For ongoing programs, 10DLC carrier registration is the recommended path for long-term deliverability and runs in parallel while you're already sending on a toll-free number.